Organisational Psychology & AI Research

Helping organisations
get the human side
of AI adoption right.

Brynley Knight is a research and consultancy practice at the intersection of workplace psychology and AI adoption. We help organisations lead AI change with confidence, build genuine AI fluency across their teams, and protect employee wellbeing as the way we work transforms.

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80%
of organisations see no meaningful enterprise-level AI impact
McKinsey, 2025
74%
of companies struggle to achieve and scale AI value
BCG, 2025 · n=10,635
6%
achieve genuine EBIT impact, and all prioritise human factors first
McKinsey high performers
3×
more likely to succeed when leaders actively model AI use
McKinsey, 2025
Three Dimensions

The human side of AI adoption

Technology decisions are made quickly. The human consequences play out slowly. Brynley Knight works with organisations across three interconnected dimensions that shape whether AI actually delivers.

AI Leadership

AI is changing what good leadership looks like. Leaders need more than a technology strategy. They need to understand what AI adoption means for their people, their culture, and the way their organisation makes decisions and builds trust.

How I work with leaders →

AI Fluency

The goal is not AI awareness or tool training. It is genuine fluency — where people understand what AI changes about how they think, decide and work, and can navigate that thoughtfully rather than reactively or with anxiety.

Building real capability →

AI and Wellbeing

Cognitive overload. Identity disruption. Anxiety about relevance and the erosion of skills that go unmeasured. The human cost of AI adoption is real, poorly understood, and almost entirely absent from how organisations assess their progress.

Understanding the human cost →
Free Tool

Not sure where your organisation actually stands?

24 research-backed questions across six human dimensions. A clear, honest picture of where your people are genuinely ready, and where the gaps are hiding.

Takes 10 minutes Completely free Results emailed instantly Grounded in published research
Take the Free Diagnostic
Michael Wakeham, Founder of Brynley Knight
Michael Wakeham
Founder, Brynley Knight
MSc Psychology 20 Yrs COO 9+ Sectors University Research
About Mike

The gap Brynley Knight was built to close

Mike is not a technology consultant who learned some psychology. He is an applied psychologist and 20-year senior business leader. That combination is precisely what AI adoption has been missing.

Over two decades he has worked directly with CEOs, HR Directors, CFOs and Operations leaders across manufacturing, construction, transport, hospitality, financial services, legal and logistics. He founded Brynley Knight because he kept seeing the same pattern: organisations investing in AI tools and watching those investments underperform, because nobody had addressed what actually determines whether people change how they work.

The psychology. The culture. The human behaviour behind it all.

Read the full story →
Also available

Fractional Strategy & Operations

Need senior operational leadership without a full-time hire? Mike works with SMEs as a fractional director, bringing 20+ years of director-level experience to the specific challenges you are facing right now.

Find out more →
Let's Talk

If this is the conversation
your organisation needs,
let's have it.

No pitch deck. No generic proposal. A direct conversation about what leadership, AI fluency and human wellbeing mean for your specific organisation.

Book a Free Discovery Call →
30 minutes Phone or video No pitch deck or proposal You will leave with something useful

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